12 Jun Brand Strategy, Business Essentials, Communication Strategy Business Essentials 5: Perception June 12, 2011 By BKFS Have you ever thought you knew something about a product or organization and then found out something entirely different... Continue reading
08 Mar Business Essentials, Communication Strategy Prediction: The Recession is Ending March 8, 2009 By BKFS Today we lost an hour but we say we “sprung forward” in time. There’s a big difference in perception. In fact, when you... Continue reading