One Math Equation You Need for Easter Communications

20% of the community is “undecided” whether they’ll attend church this Easter. Take a few moments and calculate that for your local church to put it into perspective: _________ (total population within a 20 minute radius of your worship center) x .20 = _________ (the staggering total in your community that “may” go to...
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Be like Spiderman — Arrive Just in Time!

The fall is upon us (for some winter is already. The American election is over. Thanksgiving is around the corner. What does that mean to you as a business owner? Is it your biggest time of year? A time for less sales? What do seasons mean to you? Your customers? Understanding timing is...
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