Church Branding 101: Manage Ministry Logos Without Confusion
Your church logo is more than an image. It’s the visual representation of your church’s thread, mission, values; and ultimately your identity. But what happens when individual ministries within the church want their own logo? Without clear guidelines, sub-brands (or brand extensions) can quickly create a fragmented identity. Here’s how...
4 To-Be-Feared Indications of Ministry Silos
Each time Ministry Silos are talked about, I think about the huge farms I grew up around. Their silos were predominant as someone approached. They towered over the barns, equipment, people, and fields. They seemed self-important; except the farm, in its entirely, was much more critical in order to make...