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About BKFS

Be Known For Something that matters. For 25+ years, we've been the go-to national voice for church communication strategy, church branding, and church clarity.

Business Essentials 6: Passion

I love watching Shark Tank on TV. If you haven't seen it, it's basically a show where a panel of rich business people hear the basic business plan of small (with potential big) business owners. Each person believes in their product. They all think their products will sell to a mass...
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Branding Terms Defined: Focus Group

We played bocce a lot last week at the beach. You know, the game where you throw a small ball down a court while teams throw larger balls to see who can get closest to the little ball. The court is long (about 90 ft) and on a breezy beach,...
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