Your Church Brand can Learn from Cattle Branding
Branding originated with cattle farmers who wanted to make sure others could distinguish their cattle from others when they roamed together in a field. They used a hot iron to mark them. Ouch.
Church branding is the same, but thankfully different. However, several principles are similar.
The logo needs to be unique....
Scary Indicators: If You’re Not Connected to Your Community
What’s the biblical response to shrinking numbers? “Go out into the highways and hedges and compel them to come in, that my house may be filled.” Luke 14:23 is quite a command! It’s saying “Connect to the Community!”
Church is like throwing a ministry banquet and, of course, we’re expecting our...